Sami Jokela _ PhD Thesis _ Metadata Enhanced Content Management in Media Companies

Media industry is changing fast. Instead of spending years on product development and testing, media companies today have to develop complex new products for a variety of media platforms in a matter of days. Our work with the media companies has shown that unless the production process is understood, rethought, and altered, only fraction of the possible advantages of separating content and formatting will materialize. This paper introduces a reference model for multi-purpose publishing by dividing the electronic publishing process into components and process steps. The relation and interaction of these elements is also discussed in detail. We believe that the framework will assist in gaining better control of the existing and planned electronic publishing processes and will lead to better re-usability of the content on multiple products and platforms.